Author Archives: Greg Huntoon

Social Media Must Be Human to Work

By Greg Huntoon | March 24, 2010

The Harvard Business Review just ran a piece by Umair Haque called “The Social Media Bubble” in which Haque likens growing social media buzz to the subprime trading that put our banking institutions into the death spin they’re still trying to recover from (a great read…make sure you take the time to do so).
I agree with [...]

Posted in Social Media | Tagged , , , | 3 Comments

Is Social Media the Front Lines of Customer Service?

By Greg Huntoon | March 22, 2010

Last week, a few days before heading out of town to South By Southwest in Austin, I ordered a box of Kodak’s (relatively) new handheld HD cameras, the Zi8. When I received the cameras, a few days before leaving to SXSW, I immediately opened one up that we had purchased for me, and tore into [...]

Posted in Marketing, Social Media | Tagged , , , , | Leave a comment

After a Twelve Year Arch, It All Comes Full Circle

By Greg Huntoon | November 7, 2009

When I graduated from college in 1997, I had a degree in Ecological Anthropology and Writing under one arm, and a driving passion to jump headlong into the publishing game. As editor-in-chief of my college’s weekly rag, I was sure I’d found my calling…the classifieds section just didn’t seem to agree with me.
I became a [...]

Posted in Career, Social Media | Tagged , , , , , | 3 Comments